DIRECTORY BACK-LINKS
Directory submissions are probably
the most popular method of
generating backlinks in a short
amount of time, however there is
one thing to keep in mind when
using directories to create your backlink campaign.
You want the search engines to see a
natural pattern of increased back links to your website rather than an
instant flood of irrelevant links
pointing to your website. This is
really important if you want to avoid
being penalized by search engines
like www.Google.com and risk losing your current position in the search
results.
The best approach to take when
building back-links with directory
submissions is to gradually increase
the number of back-links that are
featured within each directly. In
addition, you also want to choose
relevant categories to place your
website listing in, using targeted
keywords in both your listing title
and description.
Posting your website to directories
can be a time consuming, tedious
process, so to save time you could
consider using a software program
that will submit your website into
the major directories while
allowing you to customize the
description, titles, keywords and
anchor text used within your
listings.
My favorite product on the
marketplace right now is Directory
Submitter available at While Directory Submitter will not
automate the entire process of
submitting your website into the
directories, it will reduce the
amount of time it takes to create
individual submissions.
This is important because with
automated software programs that
will mass-submit your website into
hundreds, if not thousands of
directories, you risk having your
website flagged for review by the
search engines who see an influx of
links pointing to your website in a
short amount of time.
With directory submitter, you can
choose the number of directories
that your website will be submitted
to as well as customize additional
information regarding your
website, giving you full control
over the way your site is
distributed and submitted. Directory Submitter also provides
you with a detailed listing of
directories that you can choose to
submit to, and will also help you
obtain one-way links by filtering
through directories that offer a “no
linkback” system
QUICK START TIP TO BACK-LINKS WITH DIRECTORIES
1) Focus on one-way backlinks when submitting to
directories. It’s important to
have more links coming into
your site than going out from
your site (internal links should
ALWAYS be greater than
external links)
2) Make sure that your post is
related to the thread you are
responding to and that the
blog owner will not remove
your post, believing it's spam.
3) When submitting your
website into online directories
ALWAYS choose the category
or sub category that is closest
to the main directory.
For example, if given the
choice of submitting my
website that focused on
“resumes” into the following directories, here is how I would
choose the best category for my
website:
Employment >> Jobs >> Resumes
>> Interviews >>
I would choose either “Jobs” or
“Resumes” so that it receives a
higher positioned link within the
directory. The closer the category is
to the main (top level) directory,
the more exposure you will
receive.
4) When submitting your website
into online directories, I
recommend focusing only on 75-
100 directories, rather than masssubmitting your website into
hundreds of directories. You want to build a large number
of quality back links however you
don’t want to end up setting off
any red flags from the major search
engines who discover that your brand new website is suddenly
receiving thousands of generic back
links.
5) If you choose to manually
submit your websites into online
directories, consider purchasing a
copy of www.RoboForm.com to
speed up the process. (There is a
free version that will work on a
trial basis).
6) Make sure that you include a
relevant description with each
submission, including your primary
keywords that are focused on your
target market.
7) Avoid keyword stuffing when
creating your website’s description
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